Transactional and Marketing Email
Send high-deliverability transactional emails and marketing campaigns from a single platform. Real-time analytics, template management, and inbox placement monitoring.
Pain Points, Solved
Common Pain Points
Transactional and marketing email on separate platforms
Managing password resets on one service and newsletters on another means duplicate domain setup, split analytics, and inconsistent branding.
Poor deliverability visibility
Emails land in spam and you only find out when customers complain. Most platforms bury deliverability data behind confusing dashboards.
Templates are painful to maintain
Building responsive email templates that work across clients is time-consuming, and most tools offer either code-only or drag-and-drop — not both.
How Transactional Helps
Unified sending infrastructure
Send transactional and marketing emails from the same verified domains with shared reputation management. One platform, one analytics view.
Real-time deliverability analytics
Track open rates, click rates, bounces, and spam complaints in real time. Get alerts when deliverability drops before it becomes a problem.
Developer-friendly templates
Use React Email components or Handlebars templates with live preview. Version-controlled, testable, and rendered server-side for maximum compatibility.
By the Numbers
99.2%
Avg. inbox placement
<300ms
Median send latency
<50ms
Template render time
99.9%
Webhook delivery
Overview
Marketing teams need reliable email delivery without depending on engineering for every campaign. Transactional Email gives you API-driven sending for transactional messages and a management layer for marketing campaigns — all sharing the same domain reputation and analytics.
How marketing teams use Transactional
Campaign orchestration
Trigger email sequences based on user actions — sign-ups, purchases, trial expirations. Use the API or dashboard to manage campaigns, segment audiences, and schedule sends.
A/B testing with real metrics
Test subject lines, content, and send times with built-in A/B testing. Results are tracked automatically with statistical significance indicators.
Brand consistency
Shared templates ensure every email — whether transactional or marketing — matches your brand. Update once, apply everywhere.
Integration with other modules
- Forms — Capture leads and automatically add them to email sequences
- Auth — Trigger welcome emails on signup, re-engagement on inactivity
- AI Gateway — Generate personalized email content at scale